EDITION #67
Welcome to RemoteHotelier!
Quick heads up before starting: I’ll be on holiday for the next three weeks (going to Japan 🤘), but RemoteHotelier keeps going. I’m planning to send express editions with the most important news, so you can expect a different format until I’m back.
In today’s newsletter:
🗺️ Can a global PMS really replace a local one?
🌍 Visa launches a travel platform and hotels are on the list
✈️ This airline turns a World Cup ticket price into a genius marketing campaign
📊 RateHawk and Phocuswright map 10 travel trends for the next decade
🚀 + 7 new product updates
💼 + 5 new jobs in hotel tech
🗺️ Can a global PMS really replace a local one?
This post poses an interesting debate about who really dominates the PMS market.
This is related to one of these global PMS “winning” 118 properties in a single month. When you read something like that, the instinct tells you to interpret it as market domination. But in reality, it looks very different depending on the markets they came from.
The real pain in the arse problem when it comes to local vs. global PMS is that we don’t really have good data through which we can look at it. So it all comes down to a series of interpretations. And let’s face it, more often than not, these interpretations are as reliable as a New Year's resolution.
To me, there are 2 undeniable facts comparing global and regional PMS:
A small company needs less resources to be profitable.
The smaller a company is, the faster it can adapt to its clients demands.
In the example above, a global PMS getting 118 new properties in a single month in different locations means that they’re going to have to hire new people. And depending on how many, even more to manage the new headcount, admin stuff, and so on and so forth.
That doesn’t even take into account how much it takes to retain these new clients and keep them happy.
But a regional PMS could be highly profitable just with those 118 clients (and fewer). And if those clients are located near them, even better, as they’ll be able to understand the local market way quicker than someone miles away.
I’d love to know what you think about this because it’s a great topic.
🌍 Visa launches a travel platform and hotels are on the list
They’re launching Visa Destinations in 10 cities worldwide, including Paris, London, Dubai, Milan, and Rome.
Cardholders get curated travel experiences, hotel offers, dining perks, and recommendations through a mobile app. Some of the partners include Santander, Global Blue, Star Alliance, and Trip.com.
This is a clear move beyond payments. And it makes complete sense they decided to go down this path: because a) travelers spend lots of money and b) travel is booming (we just need to have a look at the World Cup).
That makes Visa one more major brand crowding a space that airlines, credit cards, and loyalty programs have been fighting over for years. More options for guests to discover hotels is a good thing for us. But it also could mean one more layer between hotels and a direct relationship with the customer.
If you’re thinking about starting a newsletter, I’ve been a happy paying customer from today’s sponsor since almost the beginning of RemoteHotelier, and couldn’t recommend it enough. They’re about to release new features, and they offer a very generous free plan 👇
What’s next is almost here.
On July 16th at 1PM ET, beehiiv is going live with a look at the future of publishing, audience growth, and digital business.
What started as a newsletter platform has evolved into something much bigger: a place where creators and brands can grow, monetize, and own their audiences without stitching together half the internet to make it work.
The next chapter starts live at the Summer Release Event.
Join us to see what’s coming next.
✈️ This airline turns a World Cup ticket price into a genius marketing campaign

Speaking of the World Cup, this marketing campaign made me chuckle and I really think it’s a great example of how creativity sometimes beats the biggest budget.
I think it’s pretty self explanatory, but they’re using the high ticket prices to make the flight look cheap in comparison. I’m pretty sure that it can inspire a few good ideas to those of you running hotels.
By the way, I came across this through The Travel Tech Essentialist newsletter, which I personally love and highly recommend.
RESOURCES
📍 Next Event: Hotel Data Conference (5–7 August).
📅 See the full hotel tech event calendar.
💼 Check which hotel tech companies offer remote jobs.
💻 Get your PMS comparison spreadsheet.
💸 Get your RMS comparison spreadsheet.
📊 RateHawk and Phocuswright map 10 travel trends for the next decade
RateHawk and Phocuswright released a joint report identifying 10 travel trends expected to shape the industry over the next decade:
57% of travel professionals globally hold a positive view of AI in their work as of 2026, but trust levels vary significantly depending on the task.
Personalization is the leading trend, with demand fragmenting as travelers increasingly prioritize individual experiences over broad categories.
Industry volatility driven by geopolitical tensions and economic instability is pushing professionals toward flexible supply mixes.
API connectors are now treated as critical infrastructure, not optional integrations, particularly for adapting to fast-changing demand.
That “varies on each task” in the AI trust point reflects perfectly how the industry feels: open to explore, but not ready to jump in with both feet.
PRODUCT UPDATES
🤝 Accor and H World link loyalty programs: giving members access to each other's hotels across China, Europe, and the Middle East.
Combined, the two programs cover roughly 430 million loyalty members and close to 2 million rooms.
🤝 Folio joins Avendra International's preferred eProcurement partner network: helping hotels identify and buy from contracted suppliers more easily.
🤝 The Originals Human Hotels & Resorts picks Mews as preferred PMS: for its more than 320 hotel network in France.
🛒 Holidu acquires Gites.com: a vacation rental portal with around 4,000 properties.
This is its 14th purchase, and acquisitions now account for almost a third of Holidu's supply growth.
🔌 Canary Technologies integrates with Ulyses PMS by Septeo: connecting its AI guest engagement platform directly with the Spanish cloud PMS.
Speaking of local PMS, good move for Canary's expansion in Spain, where having a local PMS partner matters more than most markets.
🔌 Laasie and Stayntouch integrate to connect loyalty data with PMS in real time: letting hotels offer points, instant rewards, cashback, or a mix of all three through a single experience.
🔌 RateTiger integrates with Cloudbeds: giving joint customers access to more than 450 OTAs, GDS, tour operators, and metasearch channels from one place. This integration is expected to be live later this quarter.
JOB BOARD
💼 Senior Customer Success Manager, EMEA | Remote (based in Spain/UK/France/Germany) | Duetto.
💼 Customer Success Associate | Remote (based in the United States) | Canary Technologies.
💼 Account Executive | Remote (based in the UK) | Mews.
💼 Senior Product Support Engineer | Remote (based in Barcelona) | Lighthouse.
💼 Sales Manager | Remote (based in the United States) | Cloudbeds.
That’s all for today, thank you for reading. If this was helpful, share it with someone who'd find it useful too:
See you next week!
Jose


